Biotin, also known as vitamin B7 or vitamin H, is one of the most popular nutrients for healthy hair, skin and nails. As a water-soluble B-vitamin, it plays a supporting role in metabolism. Here is everything you need to know.
Why biotin matters
- Acts as a coenzyme for carboxylase enzymes in metabolism
- Supports the breakdown of fats, carbohydrates and proteins
- Essential for keratin production, the protein in hair and nails

Key benefits
1. Healthy hair
- Supports hair strength and growth
- Contributes to healthy scalp and follicle function
2. Skin health
- Supports skin barrier and hydration
- Helps maintain a clear, healthy complexion
3. Strong nails
- Reduces brittleness and splitting
- Promotes nail strength
Biotin deficiency
Although rare, biotin deficiency can cause hair thinning, skin rashes and brittle nails. Adequate intake supports these structures under everyday stress.
High-purity biotin powder is a versatile ingredient for beauty supplements, gummies and multivitamins supporting hair, skin and nail health.